What we do
Unleashed is cloud-based software that gives product businesses clarity and control across suppliers, production, inventory and sales. Every day our customers use Unleashed to manage:
Daily sales orders
Inventory items
Purchase orders
Our story
Early years
Unleashed was founded in Auckland, New Zealand in 2009 when Greg Murphy – previously a warehouse manager – and Terry Patmore saw the need for more streamlined and affordable ways of managing inventory in small-to-medium firms, where physical goods often make up the biggest capital outlay.
Rapid growth
The pair’s early efforts at creating and selling a digital solution led them to winning a place at Massey University’s “e-centre” business incubator, where they concentrated on building Unleashed as a cloud-based Software as a Service platform. With new CEO Gareth Berry onboard and boosted by integrations with other emerging cloud business tools like Xero, Vend (now Lightspeed) and Shopify, Unleashed entered a period of rapid growth, building out features and opening offices in Australia and the United Kingdom.
Lockdown and Acquisition
As the world reeled from the impacts of the Covid-19 pandemic and remote working, Unleashed came to the attention of the UK’s Access Group. Unleashed was the perfect tool for small manufacturers, wholesalers and retailers needing to run their operations remotely, and the company’s robust performance during this difficult period – and reputation for obsessive customer service – contributed to their successful acquisition by the Access Group in November 2020.
What we care about
Over the years there's been a common thread to what we do:
We may be a global company but our Kiwi DNA is reflected in our values: we'll do anything for our customers, treat staff like family, and always work hard at improving.
Staying customer-centric sets us apart. Everything about Unleashed flows from serving our customers and helping them win – whether that means planning our feature roadmap around their feedback, going the extra mile with onboarding, or workshopping new ways to help them compete.
Awards and recognition
Unleashed has been recognised dozens of times over the years for excellence in technology, customer service, community service and employee wellbeing. Notable awards include no less than eight citations in the Deloitte Asia Pacific Fast 500, three Xero Small Business App of the Year awards plus four Xero Add-on Partner of the Year awards, as well as “Best of the Best Supreme Award Winner” and “Employer of the Year” in the prestigious Westpac Business Awards in 2020.
Multi award-winning software
Find out if Unleashed is right for your business
If you have inventory challenges you think Unleashed could solve, speak to one of our staff for a free one-to-one consultation, or simply start a free two week trial to test the software.