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Topic: multi-channel

Great Customer Experiences are Driving Sales in B2B eCommerce

B2B clients are increasingly heading online to undertake purchasing activities, making it crucial for wholesalers to start utilising digital technologies and eCommerce platforms to take advantage of this shift by implementing B2B eCommerce strategies to stay competitive. The important first step in achieving a successful B2B eCommerce business is t ... Read More

  May 28, 2019     

Accountants: Get inspired at QuickBooks Connect with Unleashed

The Unleashed team will be at QuickBooks Connect Melbourne — a 2-day event that’s jam-packed with workshops, breakout sessions, keynote speeches and more. As an accountant, you will learn from advisors and industry experts, embrace tech trends, take advantage of accountant-specific workshop sessions and share solutions that will help you and yo ... Read More

  May 21, 2019     

These 4 Key Elements of a Multichannel Strategy Can Impact Your Supply Chain

Going online does not just mean using desktops and laptops anymore — it is anytime, anywhere connectivity afforded by tablets, smartphones and smartwatches. Our more connected world has unsurprisingly changed the way we shop. As a direct result of exponential growth in online spaces and with numerous ways to purchase nowadays, retailers are takin ... Read More

  May 17, 2019     

3 Biggest Challenges with a Multichannel Strategy

Running a business with a multichannel strategy can feel like you’re running eight businesses all at once. Although a multichannel strategy gives you the opportunity to sell your inventory stock through a variety of platforms, the balancing act can be tricky. Each channel has specific requirements for sales and orders, inventory stock quantities, ... Read More

  May 10, 2019     

Making it as a Multichannel Merchant: 4 Steps to Implement for Tangible Results

Being successful in today’s retail market is no easy feat and, in fact, can be quite daunting. However it is certainly not impossible, and with some careful thought and consideration, embarking on the right steps at the right time and committing to some hard work can get your brand off the ground. In this article, […] ... Read More

  May 1, 2019     

What a Multichannel Strategy Means for your Supply Chain

A shift in consumer shopping preferences and behaviours is driving the growth toward multichannel retailing. This multichannel strategy has a direct impact on a business’ supply chain and creates different priorities for both retailers and their suppliers. For retailers, supply chain priorities include increasing on-shelf availability while reduc ... Read More

  April 23, 2019     

How to Drive B2B eCommerce Sales With Great Customer Experience

With more and more B2B buyers moving online, B2B businesses need to start adopting smarter eCommerce and digital technologies to stay competitive without sacrificing great customer experience. A majority of B2B buyers actually prefer the convenience of a self-service portal over face-to-face interaction, however, 76% of B2B buyers still find it hel ... Read More

  April 19, 2019     

Managing Multichannel Orders

eCommerce has turned the world of order management upside down. Emerging eCommerce trends have reshaped the way consumers interact on their purchasing journey and how businesses respond to this new way of shopping. A multichannel business has the challenging task of managing inventory stock from a variety of online channels and offline platforms. A ... Read More

  April 18, 2019     

The Impact of a Multichannel Strategy on Your Entire Supply Chain

Multichannel retail strategies open up selling opportunities to the vendor, increasing the level of interaction with consumers and offering a more and more customised approach to retail. However, this does not come without impact to the supply chain, both positive and negative. So, what are some of the effects to be aware of? Top of […] ... Read More

  April 17, 2019     

Identifying the Key Differences Between a B2B and B2C Supply Chain

There are two broad categories of business relationships for facilitating the sale of goods and services. B2B is the business to business category and B2C the business to consumer category. In B2B, transactions take place between one business and another business, whereas with B2C the transactions happen between the business and the consumer. B2C b ... Read More

  April 15, 2019     

The 3 Key Stages of Multichannel Order Management

Order management is as an ecosystem of sorts that incorporates every task and activity involved with taking and filling orders, including the many interrelated functions that must work together for the entire order management process to run smoothly. Customers expect a seamless shopping experience from your brand and from the moment they hit the bu ... Read More

  April 13, 2019     

Centralised Inventory Management: Is it right for you?

Inventory management is a game changer when it comes to retail profitability. When your inventory is managed well, other parts of your business reap the benefits. However, the importance of inventory management isn’t always appreciated and can be overlooked by business owners. This is interesting because, from a financial point of view, inventory ... Read More

  April 11, 2019     

5 eCommerce Mistakes to Avoid for Ultimate Success

As the world becomes more globally connected through screens, the retail sector is also certainly being affected. Implementing an eCommerce sales channel can do amazing things for your company, however, there are some clear mistakes you don’t have to be doomed to repeat. Clinging to manual methods Trying to still retain manual control of your ... Read More

  April 9, 2019     

3 Smart Tactics For Achieving Multichannel Retail Success

Consumers today shop across multiple channels switching between online and offline, to research and buy products they want, when they want them. As a result, retailers are now implementing multichannel selling strategies to keep abreast of customer expectations. However, it is important not to confuse omnichannel with multichannel because the two s ... Read More

  April 5, 2019     

Finding Success As A Multichannel Retailer

When you’re a multichannel retailer, it’s a powerful position to be in. From a competitive standpoint, you are engaged in a variety of platforms that allows you to stand your ground and address niche markets. You have a substantial advantage, reaching potential customers locally and internationally, both online and offline. However, getting to ... Read More

  April 1, 2019     

Improve Your eCommerce Inventory Control by Avoiding These Common Mistakes

Inventory is the necessary part of any business and proper eCommerce inventory control is one of the essential components for business growth. A crucial element of this inventory control is ensuring consistency of stock across all sales channels. With the 24/7 shopping convenience of online stores, eCommerce inventory control is more significant th ... Read More

  March 27, 2019     

Encouraging Your B2B Customers to Engage with eCommerce Stores

Customer engagement with eCommerce platforms when it comes to retailers has proliferated massively over the past few years. Business-to-Consumer companies (B2C) have been quick to adopt eCommerce stores, and retail customers have shown that they enjoy the convenience offered by buying online. However, Business-to-Business (B2B) customers have been ... Read More

  March 25, 2019     

5 Benefits of Modernising Your Inventory Management Today

Sometimes you know there is room for improvement, but you simply cannot decide where to begin. If there’s one area that can have a far-reaching impact on your business in terms of making money and saving money, it has to be better inventory management. We’ve recently seen Target prioritise a $7 billion investment to optimise […] ... Read More

  March 7, 2019     

Inventory Management In An Increasingly On-Demand World

In our increasingly digital, and moreover, consumer-driven world, inventory management can be tough for business owners. Whereas traditional inventory management was fulfilled in bulk and only took into account the brick-and-mortar store, these days it’s much different. Consumers are increasingly demanding newer, more efficient and more convenien ... Read More

  March 5, 2019     

Finding Your Feet in the Cloud: Quick Tips for Adopting B2B eCommerce

The B2B eCommerce market is poised for exponential growth. Within the next financial year, it is expected that over 50% of all B2B purchases will be made online. So, if you haven’t already invested in a great B2B eCommerce platform, such as Unleashed’s, now’s the time to think about getting yours up and running. Before […] ... Read More

  February 16, 2019     

Guide to Effective Multichannel Selling

What is multichannel selling? Multichannel selling allows custoomers to shop and purchase through whichever channel they prefer. Traditional multichannel selling used to be limited to in-store experiences, catalogues, or by phone or email. For example, a manufacturer who is selling to a few wholesalers would have sent out a catalogue to them. The w ... Read More

  December 20, 2018     

Optimising Inventory Control in Multichannel Businesses

For business owners, keeping up with the changing demands of customers can be challenging, especially when these demands require considerable changes to the way your business operates. With better inventory control and optimised management, your multichannel operation can perform at a higher level and meet customer expectations. Integrating invento ... Read More

  December 5, 2018